AdVouch
A comprehensive, step-by-step guide for creators, influencers, and community managers in Ethiopia. Learn how campaign budget pools are split, how payouts are calculated, and how to build a high reputation score.
Follow these simple steps to go from account creation to your first campaign payout.
Register a standard account on AdVouch. Complete your identity verification using Ethiopia's national Fayda eSignet system or phone OTP. A verified badge significantly increases your application acceptance rate by business owners.
Upload a profile avatar, write a brief bio, and showcase your primary promotional channels (Telegram channels, TikTok, YouTube, or Facebook pages). Profile completeness accounts for 10% of your reputation score.
Explore active campaigns from verified Ethiopian businesses. Check the campaign's target engagement, pay structure, and duration before submitting your application.
Once accepted, grab your unique campaign tracking link. Share it with your audience across your channels. Every real click is monitored and logged in an append-only audit ledger.
When the campaign completes, payouts from the Participation Fund and Performance Fund are credited to your account and paid directly to your registered bank account via Chapa.
AdVouch uses a dual-fund pool structure for every campaign so that active promoters receive fair base compensation while top performers earn high performance rewards.
30% of the net campaign budget pool is divided equally among all accepted promoters who meet the campaign's minimum qualification threshold. This rewards every legitimate promoter for participating.
70% of the net campaign budget pool is distributed proportionally based on your share of total verified clicks delivered. The more engagement you drive, the larger your payout share.
To prevent inactive accounts from claiming unearned participation shares, each campaign calculates a minimum click threshold.
The platform calculates the target clicks expected per promoter based on campaign parameters. Promoters who drive active engagement above the minimum threshold qualify for the Participation Fund.
What happens if you fall below the threshold?
An application below the minimum threshold is marked as underperforming. The unearned participation share for that slot is forfeited and automatically returned to the business account pool upon settlement.
Your reputation score determines your application ranking when applying for competitive campaigns. It is calculated transparently from 4 core signals:
Percentage of accepted campaigns successfully promoted without cancellations or breaches.
Total verified clicks and interaction volume delivered across all historical campaigns.
Fayda National Digital ID (+15 pts), Phone OTP and Google account linking (+5 pts).
Verified social media handle links, bio detail, and complete avatar setup.
A Campaign Room is a dedicated, temporary product landing page for a campaign. When you promote a campaign, your unique tracking link directs your audience to the Campaign Room where they view rich product media, Fayda trust badges, and audited reviews. Every visitor click through your link credits verified engagement to your account while driving buyers to the business store.
AdVouch provides 3 specialized modes on one account: User (for consumers), Business (for brand owners), and Advertiser (for promoters). 'Browse Ads' appears across all modes because discovering verified ads and local brands is a universal capability. Promoters use it to find active brand campaigns to join, business owners use it for market research, and consumers use it to find deals.
Once a campaign reaches its end date, the system automatically calculates participation and performance shares. Verified earnings are credited to your account and paid directly to your linked Ethiopian bank account via Chapa.
Yes! As long as your promoter account is in good standing, you can apply to and promote multiple non-conflicting business campaigns simultaneously.
If a business cancels an active campaign, all verified clicks and participation earned up to the cancellation timestamp are preserved and paid out during settlement.
Create your account, complete your Fayda ID verification, and start applying to verified campaigns today.